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BOENNIGHEIM – A new AI technology created by Munich-based startup Sizekick, will assist brands and consumers when shopping online by taking individual body measurements into account and recommending the right clothing size in an effort to reduce size-related returns. 

According to the company's strategic partner and investor Hohenstein, the technology will also help brands and e-tailers to “lower CO2 emissions with a more fitting and sustainable shopping experience”. 

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